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Introduction

Text Message programs

Loyalty and Rewards programs

Mobile Coupons, Tickets and Gift Cards

Sweepstakes and Contests

Polls and Surveys

Business Ring Backs

User-Generated Content

WAP sites



We love to talk about mobile. But talk is cheap. Check out these demos...one picture message is worth a thousand words! When you're done, come back and read about this:

The I-Mobile Message Regulator™!
One thing that (almost) every customer asks us is this: "How many messages should I send to customers each month?" The answer is, the right number depends entirely on the customer. Some customers may be happy with one message a month, and other fans might feel slighted getting "only" one message a day!

Face it, the customer is in charge. They can flip the channel or turn the page on other advertising. So we put the power in their hands — literally!

With an I-Mobile Marketing program, you can give your customers total control over the number of messages they receive from you, from as high as one a day or as low as one each month. During registration, and anytime after, customers can set the number of messages they receive right from their handset by text message.

Then we build a program that suits each customer perfectly, customer-tailored to fit perfectly.

Want to try it yourself? Send the text message DEMO to 46246, then follow the prompts to set your message level (you won't actually receive any messages...it's just a demo!)


Text Message programs are by far the most wide-spread type of mobile marketing today. Nearly 98% of all mobile phones in use in the US today are text message capable, and almost 100% of users have sent or received text messages.

• Send regular text message reminders ("Alerts")
• Text can be unique to in-bound text request
• Add zip code for more specific responses
• Text incentives can include static or dynamic expiration date
• Unique codes can be added to text messages for tracking
• Text message "trees" can be designed for information navigation
• Use a lead-in: "Want more great offers? Reply JOIN now!"
• Messages can be targeted to specific groups/customers

 


Loyalty programs are a perfect fit for the mobile channel. Customers can register by mobile, earn points and get reporting by mobile. I-Mobile can help you build a loyalty program from scratch, or integrate seamlessly iwith your existing program.

• Customers self-register completely by mobile phone
• Uniquely-coded membership card can be stored on picture phone
• Customers earn points for participation by phone via text or card scan
• Report current point balance by text each earning event or by request
• Redeem points by phone by text, picture message or card scan

This GREEN program eliminates plastic cards and paper point balance reporting, not to mention savings in printing and distribution, and costs associated with replacing lost cards.

I-Mobile designs and manages complete, stand-alone rewards programs for companies large and small. If you'd like to start reaping the benefits of a comprehensive customer rewards and retention program, mobile is the vehicle, and I-Mobile can hand you the keys!




Forget clipping. Don't print out tickets. Kiss your gift cards goodbye! And say so long to fat wallets and bulging purses. Mobile makes all that paper, plastic, and porting obsolete!

• Uniquely-coded picture message embeds all relevant information
• Expiration date added automatically
• Expiration can be set statically or for a specified time after delivery
• Bar-codes can be read by any 2-D barcode reader
• Backend management for validation and tracking

You can also eliminate all the hassles associated with lost tickets. A simple text message request replaces tickets on-the-fly.

All value of mobile gift cards is stored off-card. PIN verification (sent by text message) authorized debits."Lost" cards can easily be replaced without losing value. New government regulations easily managed with text messages reminding holders of existing card value.


It's easy to implement mobile contests and sweepstakes! These can include mobile game pieces ("Bring in to see if you've won."), text to enter drawings, and more.

• Mobile game piece drives traffic for on-going contests
• Game pieces can be scanned or code manually input for validation
• Games can have long or short expiration period
• Drawings are randomly selected and winner can be notified by text
• Sweepstakes can lead into loyalty programs



Want to see how you're doing immediately? Mobile surveys can reach a customer as they're leaving, providing immediate feedback. Register tape information directing customers to online surveys aren't as effective or impulsive.

• Ask questions immediately after store visit
• Surveys can be tailored to customer type/transaction
• Three quick questions with multiple choice response
• Answers can help build customer profile for future offers
• Polls and survey results are tabulated real-time
• Open-ended responses are forwarded electronically

 


Ringback Tones are music that replaces the ringing sound you hear when you call someone's mobile phone. Business Ring Backs ("BRBs") are specifically for companies that prefer that their customers hear a business message instead of the latest hip hop hit. I-Mobile enables operators to make BRBs possible for their business customers, with a comprehensive online service administration tool and a nationwide network of recording and production studios.

• Three track creation options for businesses large and small
• Thorough track review of every recording ensures compliance with operator standards and DRM issues
• Complete BRB admin tool makes it easy to manage 1 line or 1,000
• Calling customers can "Push 1 now" on their mobile phone to receive SMS or MMS offers
• Incentive opt-in customers may receive additional text messages

 


User-Generated Content is extremely popular, and promises to continue to grow in demand and popularity. This includes recordings and music by independent bands and artists, as well as content created by subscribers.

• I-Mobile UI allows for creation of new content or upload
• Every track is reviewed for compliance with carrier rules
• Subscriber is notified by text when content has been reviewed
• Content is automatically reformatted to meet exact specifications
• Tracks can be reviewed and ready for upload in minutes

 


Wow! It's just like the Internet, except that it's on your phone, doesn't have sound, can't do flash (yet), video sucks, has limited distribution, display is very small, content is limited, and there's very little interaction. But besides that, it's just like the Internet!

The fact is, it's not. The same rules that applied to the Internet do NOT apply here! It's a whole new way to reach customers. Treat it so...

• Drive customers using text message campaigns
• Create new stand-alone sites suited for the medium
• Give visitors only what they want for better user-experience
• Allow consumers to reach out for more information via other channels
• Keep it simple